STAGE 1 — STRUCTURE ONLY. Placeholder text throughout. Feedback wanted on section order and the angle, not copy or design.
C1 · hero — centered, short, then the screen

for agency owners, uplines, and IMO owners

[Hero headline — the whole downline, one screen]
[Hero subhead — you stop finding out at month end.]
Book a demo [reassurance line]
HERO NOTE — Laptop shows a MOCK sign-in screen with the full lockup (Joseph, Aug 18 — the My Quotes shot was redundant with the C2 coverflow). Fields are decorative, not real inputs.
C2 · the product — feature coverflow (21st.dev pattern, real screens)
[Headline — the whole quote, one screen]
[Subhead — one line under the headline: what these four screens add up to for an owner.]
Right Quote — build the right quote: one-page profile, face amounts and health
Right Quote — rate recommendations ranked by price with carrier tiers
Right Quote — My Quotes production dashboard
Right Quote — My Book, submitted policies from the quote funnel

REAL SCREENS (Aug 18) — live captures from app.peachpilot.ai in the 21st.dev coverflow: quote builder, ranked rates, My Quotes, My Book. My Leads and To-Do are "coming soon" in-app, so they are not shown. Captions are placeholder copy. screens show Joseph's test data — replace with synthetic-data captures before ads
A3 · the arithmetic — centered, dark, floating-tile field
01 · your arithmetic
[Headline — your hours scale with your recruiting]
[The third number rides the first one up, until someone other than you carries it.]
Book a demo
DESIGN SOURCE — 21st.dev waitlist-hero, adapted: floating tiles are the tools an agent juggles (carrier logos + dialer, spreadsheet, portals, clock); the headline is the centerpiece (PP icon removed per Joseph, Aug 18). OPEN QUESTION FOR TYLER — the component’s input row is here as an EMAIL-CAPTURE alternative next to Book a demo. Keep one, not both? CHART SLOT — the hours-vs-recruiting chart this section carried was cut in this treatment; if the argument needs the chart, it returns below the CTA row.
A4 · the second desk — left text, right floating owner-dashboard mock
02 · what Peach Pilot is
[Headline — management off your desk; the override stays yours]
[A downline onboarding, training, coaching, and performance-management layer. Your agents get a second desk to line up at — you keep the one that closes.]
Book a demo
Right Quote — My Quotes production view (real screen)
DESIGN SOURCE — Immutable Passport hero (Joseph's reference, Aug 18): left text + small CTA pill, right floating product card with tilted snippet cards hugging its corners, graph-paper grid on the band. CARD = REAL SCREEN (Joseph: "take it from the actual screens") — a crop of the live My Quotes capture, not a mock. screen shows Joseph’s test data — synthetic-data recapture before ads THE OVERRIDE POINT (carried over) — the one sentence that matters most to an IMO owner; it lives in the headline now.
A5 · five floating DARK benefit cards per Joseph's card-by-card spec (Aug 18 PM)

Fewer objections

Clarity removes hesitation

Faster consultations

Performance boost

Higher case acceptance

Clear plans convert better

AI-Powered

Your personal assistant

Stronger revenue flow

Predictable growth

03 · from call to next action
[Headline — Peach Quote is live; the rest builds toward less desk]
[Sub — one honest maturity line; roadmap modules must not read as shipped.]
Book a demo
DESIGN SOURCE — Joseph’s card-by-card spec (Aug 18 PM): five floating DARK cards — objection chat (✕/✓), waveform w/ highlighted peak, upward conversion line + green Growth tag, 2×2 AI tile grid (highlight tile in SALMON, not the reference’s lime — brand system), month 1–12 green dot matrix. ⚠ The live/roadmap maturity chips came off in this redesign — the 1-live/4-roadmap honesty labeling now needs a home elsewhere in the section (sub line?) before sign-off.
C6 · you keep the override
04 · what does not change
[Headline — the management moves, the override stays]
[Sub — one line setting up the three steps: what moves off the owner's desk, where it goes, and what never moves.]

[Step 1 — what moves]

[The day-to-day management line an owner carries today — named plainly, so step 3 lands.]

  • [bullet — quoting & carrier busywork]
  • [bullet — chasing agents for status]
  • [bullet — the training treadmill]

[Step 2 — where it goes]

[The platform picks the line up — the same promise A4 made, restated from the owner's side of the desk.]

  • [bullet — agents self-serve in the app]
  • [bullet — owner sees the book without asking]
  • [bullet — onboarding without the owner]

[Step 3 — what stays]

[The structural answer: nothing about the hierarchy, contracts, or comp changes.]

  • [bullet — your hierarchy, untouched]
  • [bullet — your carrier contracts, untouched]
  • [bullet — your override, untouched]
The point that matters
[The override point — one sentence, stated plainly]
C6 REDESIGNED (Aug 19, Joseph) — now the 21st.dev how-it-works step layout: numbered 1-2-3 rail into three cards (moves → goes → stays). The old diagram slot is gone; the steps ARE the diagram. The override pull-quote stays below — it is still the sentence that matters most to an IMO owner.
A7 · what we measure · 21st.dev features-with-section (measured)
05 · what we watch
[Headline — we watch what you already watch]

Ramp

[1–2 lines — how fast a new agent reaches their first policy]

Call quality

[1–2 lines — objection handling and chargeback-prone behavior]

Retention

[1–2 lines — who is still writing in year two]

A7 REDESIGNED (Aug 19, Joseph) — 21st.dev features-with-section: left head, three equal cards each carrying a MINI PRODUCT GLIMPSE (first-policy milestone / call-review card + recording / a Peach Coach retention question). Glimpses are bracketed placeholders — real screens replace them at the design stage. White cards on the salmon band per the band cycle (the reference is dark-on-dark).
A8 · trust · 21st.dev features-with-toggle (measured)
06 · trust
[Headline — built for the trust this business runs on]
[Sub — one line; what an owner needs to know before a demo about how carrier and client data is handled.]

[Claim 1 — SOC 2 readiness]

[Stated as readiness in progress — never as certification.]

[Claim 2 — controls reviewed under NDA]

[Detailed security controls walked through with your team. Links to /security.]

A8 REDESIGNED (Aug 19, Joseph) — 21st.dev features-with-toggle: left head, two wide cards with an illustration each (a rolling controls list with the in-progress SOC 2 line lit; a "reviewed under NDA" sentence with a security toolbar floating over it), centered title + body. The list illustration keeps the reference's mono face — the only mono outside scaffolding; swap to Inter if it jars. NO CUSTOMER LOGOS OR TESTIMONIALS AT THIS STAGE. Safe Life is the named customer internally; using them publicly needs their written okay. If that lands, this is where a quote goes.
FAQ · 21st.dev faq-monochrome design (measured), night band, brand accents
07 · questions owners ask
[Headline — the questions owners ask first]
[Sub — one line; everything an owner asks before a demo, answered plainly.]
Book a demo
[Q — what does this cost, and who pays — me or my agents?]Pricing
[A — 2–3 sentences. Pricing model placeholder — per-seat vs override-share is an open business decision; no numbers until sourced.]
[Q — does it work with my carriers and my current contracts?]Carriers
[A — carrier list placeholder; the carrier reviews and decides — compliance wording must match /disclaimers.]
[Q — do I lose my override or my downline relationships?]Override
[A — the override answer, plainly: the management work moves, the override does not.]
[Q — what is live today vs on the roadmap?]Roadmap
[A — honest maturity line: Peach Quote is live; call review, coaching, recycled leads, follow-up are roadmap.]
[Q — how is my agents’ and clients’ data protected?]Security
[A — SOC 2 readiness in progress (never "certified"); security detail under NDA; links to /security.]
[Q — how fast can a 40-agent shop be up and running?]Onboarding
[A — onboarding placeholder; ties to the pilot framing: five to ten agents first, then decide.]
NOTE — design = 21st.dev @larsen66/faq-monocrhome, measured off the live bundle (glass rows, plus-disc, category chips, left header + pill CTA), recolored to the brand on the dark band. Questions are placeholder guesses; Tyler picks the real set. FAQPage schema at copy stage.
C9 · closing CTA (pilot ask) · 21st.dev cta-with-text-marquee (measured)
[Closing CTA headline — the pilot ask]
[Five to ten agents, the smallest reversible slice, and you keep the rest.]
Book a demo [Secondary — the pilot ask]
C9 REDESIGNED (Aug 19, Joseph) — 21st.dev cta-with-text-marquee: text left, a vertical marquee of WHO THIS IS FOR on the right (the line nearest center brightest). Marquee words unbracketed + one line each (Joseph, Aug 19) — Tyler confirmed owner = upline = IMO are the same person, so the list reads as "whatever you call yourself". Two buttons per the component: Book a demo (primary) + a secondary slot for the deck's pilot ask (links to the same booking for now — no dead clicks; real target TBD). Kept on the salmon bookend (the band cycle ends on salmon; FAQ above is already dark). [reassurance under the buttons — one dated next step, no signature on terms today] CLOSING HEADLINE GUIDANCE — Pick the cohort. Agree the measures. Set the date.